“in this organization…we do not encourage togetherness…We do not give…the impression of belonging…most existing organizations stress such primitive reactions as unquestioning obedience. Their agents become addicted to orders…in some cases you will be well-advised not to carry out the orders you receive. On the other hand your failure to obey certain orders could expose you to dangers of which you can have…no conception. There are worse things than death…for example to live under the conditions your enemies endeavor to impose. And the members of all existing organizations are at some point your enemy. You will learn to know where this point is if you survive. You will receive your instructions in many ways. From books, street signs, films…There is no certainty. Those who need certainty are of no interest…This is…a non-organization the aim of which is to immunize…against fear despair and death.” (William S. Burroughs)
I would add spam email, alternative local newspapers and locally produced broadcast TV advertising to the ‘books, street signs, films’ Burroughs mentions.